Download Ebook Preparing Effective Business Plans: An Entrepreneurial Approach (2nd Edition) (Pearson Entrepreneurship), by Bruce R. Barringer
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Preparing Effective Business Plans: An Entrepreneurial Approach (2nd Edition) (Pearson Entrepreneurship), by Bruce R. Barringer
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For undergraduate and graduate courses in entrepreneurship
This book is for the future entrepreneur who wants to understand the critical issues and feasibility of developing a business venture, while developing an extensive business plan.
Teaching and Learning Experience
This text will provide a better teaching and learning experience—for you and your students. Here’s how:
- Focus on the “Front End” of the Entrepreneurial Process: The entrepreneurial process is discussed and defined as part of the comprehensive business plan process.
- Give Students a Solid Point of Reference: A business plan, for a fictitious company name Prime Adult Fitness, is built throughout the course of the book.
- Present Special Insights on Presenting and Writing a Business Plan: The book provides tips and suggesting for presenting a business plan with confidence and pose and includes a 12 slide PowerPoint with suggestions on what to include on each slide.
- Sales Rank: #68211 in Books
- Published on: 2014-03-15
- Original language: English
- Number of items: 1
- Dimensions: 8.70" h x .70" w x 5.90" l, .65 pounds
- Binding: Paperback
- 288 pages
From the Back Cover
This book is for the future entrepreneur who want to understand the critical issues and feasibility of developing a business venture, while developing and extensive business plan.
Topics guide students through every step of the business plan process including feasibility analysis worksheets, creating a sample plan, and presenting a business plan.
MARKET: For entrepreneurs who are looking for guidance with developing effective and compelling business plans.
Most helpful customer reviews
1 of 1 people found the following review helpful.
This book is written very well and does not have ...
By Sean
This book is written very well and does not have the filler that many textbooks have. The approach to business plans is sound and any reader can make a business plan almost in a "fill in the blank" manner (without being simplistic, either). As well, the author provides an example business plan to compare against as you create your own.
0 of 0 people found the following review helpful.
The content is fine, but DO NOT buy the e-book
By Karin Braunsberger
The content is fine, but DO NOT buy the e-book. All it allows you to do is go from one page to the next, or click on the links to the figures/tables. It doesn't allow you to skip to the next chapter, let alone any chapter. I just finished the last chapter and want to reread chapter 5; gee, I have to go back page by page, or locate the TOB so I can click on the link. And that is another thing. This is a textbook used in universities yet doesn't even have page numbers. How can I assign readings if I have some students who have the paper version, and others who have the electronic version? This is the last e-textbook I will buy; too much trouble.
0 of 0 people found the following review helpful.
Really great resource!
By JessicaMinneapolis
I bought this for an MBA course, but the structure of this book is really useful. I would recommend to anyone looking to start a business. Even if you're not looking for investors, the start to finish process outlined by this book will help even from the intiail first screen of coming up with an idea. I have recommended this book to friends as a great resource.
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